BRANDING AND IDENTITY OPTIONS

The document discusses guidelines for conducting a brand audit. It clarifies that a brand audit includes both of those a brand inventory and brand exploratory. The brand inventory assesses inner brand components, marketing packages, positioning, and competition.Brand positioning will involve defining the focus on industry and stage of variance. A b

The doc discusses guidelines for conducting a brand audit. It explains that a brand audit includes equally a brand stock and brand exploratory. The brand inventory assesses inside brand factors, marketing plans, positioning, and rivals.Brand administration includes establishing a brand vision, creating a brand place, fulfilling brand guarantees, an